Brand Strategy
- Brand positioning and differentiation strategy
- Product strategy & market opportunities
- Distribution strategy & go-to-market roadmap
- Multi-channel marketing & communication strategy
- Business plan
International Development
- Wholesale & distribution strategy
- Pricing strategy per market
- Showroom & market organization
- Retail & e-commerce launches
- Support for international brands entering the European market
Retail Expertise
- Retail, e-commerce & omni-channel strategy
- Boutique openings monitoring
- Retail operational efficiency & process optimization
- Open to Buy & assortment plans
- Training tools
- Selling ceremony optimization
Buying Office Expertise
- Fashion Week & market coordination for executives and buying teams
- Market intelligence & on-the-ground insights across European brands, retail concepts, & trends
- High-level brand access & representation
- Brand portfolio/Assortment strategy across all product categories (Fashion, Watches and fine jewelry, Home, Beauty)
- Buying session management/support, buy sheets & order proposals
Merchandising
- Collection & assortment structure
- Collection offer optimization
- Buying process optimization
- Price strategy, margin management and benchmarks
- Market opportunities per product category
- 360 launch strategy for new product categories
- Sales analysis & performance tracking
Industry Senior Advisory
- Board member
- Coaching and advisory to General Management
- Business advisor to creatives and designers
- Senior advisor to shareholders and fund equities
- Transitional management
